Social Media Planning Associate
Kuala Lumpur, Malaysia
Marketing – Marketing /
Full-time /
Hybrid
ABOUT US
The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 40 million shoppers across 11 markets. In 2023, the Group expanded its offerings into Germany, signalling its entry into the European market.
Driven by the vision to be the world's most rewarding way to shop, ShopBack is dedicated to saving members money and time, while delivering delightful experiences with every purchase. The platform also enables merchants and brands to engage with their members in a cost-effective manner.
Founded in 2014, ShopBack now powers over US$4 billion in annual sales for over 20,000 online and in-store partners. Facilitating upwards of half a million transactions daily, ShopBack continues to provide value to both members and merchants through its innovative offerings. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.
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As a Social Media Planning Associate, you will play a crucial role in managing Ad Sales projects from inception to completion. The role is based in Malaysia, and will support the Singapore market. You will work closely with the content strategist to manage incoming requests, establish project timelines, and ensure all content is aligned with our brand's voice and objectives. The ideal candidate should possess strong organizational skills, a knack for detail, and a passion for social media marketing.
Responsibilities
- Media Planning: Understand ShopBack and collaborating brand partner’s objectives to plan the right social media asset to meet the objectives. Clear understanding of different social media platforms is needed, as well as the landscape of social media in Singapore is required.
- Project Management: Manage incoming asks for Ad Sales projects, working closely with the content strategist to draft initial timelines and coordinate all project phases. Able to make good judgements to adjust timeline and manage social assets.
- Collaboration and Reporting: Chase reports from external media partners and gather data from internal reports to track project performance for Ad Sales reporting.
- Content Creation: Create and adjust static content posts, and ensure they meet ShopBack brand guidelines, Merchant brand and project objectives.
- Team Coordination: Assist in briefing content requirements to the graphic design team or external content partners, and ensure clarity of vision and deadlines.
Requirements
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media management or content coordination, preferably with a focus on Ad Sales projects.
- Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously under tight deadlines.
- Organised with good attention to detail.
- Strong communication and collaboration skills.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc.) for content adjustment and basic design tasks.
- Familiarity with social media analytics and reporting tools.
- Proficiency in social media editing tools like CapCut would be advantageous
- Experience with digital advertising and understanding of social media platforms' advertising standards would be advantageous
Perks
* Hybrid working and work-from-anywhere benefit
* Competitive compensation and stock options
* Transparent career progression paths and learning opportunities
* Candid, open and collaborative culture
* Talented and driven teammates across the world
* Fun-filled activities and celebrations all year round
Join our team to drive growth and success at ShopBack today!
