Senior Tradeshow & Event Manager
Remote US
Marketing /
Full-time /
Remote
We’re looking for a strategic and results-driven Senior Tradeshow & Event Manager to amplify our brand, drive high-quality leads, and deliver exceptional event experiences that align with business objectives.
In this role, you’ll take the lead in planning and executing over 12 tradeshows annually, as well as exclusive VIP gatherings and impactful virtual webinars. This is more than just logistics — we need a visionary who thrives on collaboration with sales, customer experience, product marketing, and the broader marketing team to craft events that generate measurable ROI, boost engagement, and elevate our presence in the market.
This is a remote role based in United States.
About Us:
Sign In Solutions is the innovative workplace enablement partner that goes beyond traditional visitor management, combining the comprehensive software and real-time analytics modern organizations need to mitigate risk, elevate experiences, and empower people. Launched in 2021 with funding from PSG V, Sign In Solutions made several strategic acquisitions and is now the dominant Visitor Management Solutions provider around the globe.
Culture:
Culture is important at Sign In Solutions. Our values don’t just sit on a glossy page. We live them every day. Our values are the cornerstone of who we are:
Customer 1st
Respect & Dignity
Accountability & Empowerment
Honesty & Positivity
We’re Here To Win
What You Will Be Doing
- Strategically plan, manage, and execute all tradeshows, VIP events, and webinars to maximize ROI, enhance lead generation, and strengthen customer engagement.
- Develop and implement comprehensive pre-event, onsite, and post-event strategies, including targeted follow-up campaigns to convert leads.
- Lead and define booth strategy encompassing booth design, messaging, marketing materials, interactive elements, and attendee engagement to ensure brand alignment and lead capture.
- Facilitate strategic customer and prospect engagement at events through on-site meetings, demos, and curated experiences.
- Clearly set and communicate expectations with sales teams, including event schedules, attire standards, presentation guidelines, and consistent messaging.
- Lead vendor negotiations, manage contracts, event tech and oversee logistical details.
- Effectively manage event budgets, continually optimizing to achieve maximum ROI.
- Manage event storage logistics, ensuring proper handling, tracking, and inventory management of all event materials.
- Continuously evaluate event performance metrics, using data-driven insights to refine and improve future events.
Skills
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 8+ years of proven experience managing tradeshows, corporate events, and webinars in B2B SaaS environments..
- Demonstrated ability to lead and effectively collaborate with cross-functional teams, including sales, cx, product and marketing.
- Exceptional project management skills, detail-oriented, and highly organized.
- Exceptional communication, negotiation, and interpersonal skills.
- Proficiency in event management software. lead capture, and CRM platforms.
- Proven experience with lead capture strategies and tools.
- Strong track record of driving substantial ROI from events, demonstrating measurable success through analytics and performance metrics.
- Must be available for domestic/international travel to attend events.
This isn’t just about us getting to know you. We believe you need to dive in to get to know us. We encourage you to research and read up on our company news and articles. Throughout the recruitment process, you will be given the opportunity to ask lots of questions, meet different members of our team, and get hands on to showcase your skills. As you get to know what we’re all about, we hope you’ll become increasingly confident and excited that we could be your next big move.
Once your application is received and reviewed, qualified candidates will move on to our next steps. Our general recruitment process has the following steps:
Phone Interview with our HR team
Meet with the hiring manager and other members of the team
Culture meeting with other members of the team
We are an equal opportunity employer and love diversity at our company! We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.
