Marketing Manager

Fort Worth, TX
Marketing – Marketing
Full-time is hiring a highly qualified and motivated Marketing Manager for its Marketing team located in Fort Worth, Texas. Ideal candidates will possess strong strategic, organization, communication, writing, and analytical skills. The ability to think outside the box is critical. The Marketing Manager will be responsible for developing and executing loyalty and retention campaigns, expanding share of wallet, and influencing reoccurring revenue with our current partners. They will be an integral part of the fast paced and nimble Marketing team with the ability to have a strong influence on their role and the team’s success.
Primary activities include (but are not limited to): loyalty and retention campaign management, email marketing, surprise and delight campaign execution, strategic and tactical channel recommendations while working with other departments to help grow and develop our channel offerings. 

Key responsibilities include, but are not limited to, the following:

    • Create, optimize, and evolve retention strategies to expand share of wallet.
    • Develop, execute, and manage loyalty and retention marketing campaigns.
    • Manage email campaign marketing for channel partners.
    • Work closely with the Sales and Training departments to develop channel partner objectives and evaluate effectiveness of marketing strategies.
    • Distribute feedback surveys and questionnaires to determine partner satisfaction.
    • Conduct campaign analysis, report results and recommend changes.
    • Maintain a high level knowledge of up-to-date practices and strategies in the management of growth opportunities in online media. 

Minimum requirements

    • Bachelor’s Degree
    • Minimum three years online advertising exposure/experience
    • Proficiency in Microsoft PowerPoint, Excel, and Word
    • Ideal candidates will have a firm basis of understanding in online marketing (search, display, SEO, etc.)
    • Strong knowledge of the online advertising industry, industry participants, trends and technologies
    • Experience/understanding of channel marketing 
    • Excellent communication and organization skills
    • Highly motivated to excel with a strong work ethic and initiative
    • Strong ethical values
    • Resourceful, dependable and able to manage multiple projects simultaneously 
    • Ability to work independently and in a team-oriented environment
    • Ability to build and maintain relationships with senior level executives
    • Flexibility in work availability 
Reports to: Sr. Manager, Marketing offers employees a full benefits package that includes: subsidized life and health insurance, 401K contribution matching, partnerships with fitness centers, as well as paid holidays and vacations.

Candidates must be authorized to work in the United States.

We are unable to provide visa sponsorship at this time.