Senior Email Marketing Specialist
London, UK / Northampton, UK
Marketing – Acquisition Marketing /
Fixed Term Contract /
Hybrid
Here’s what you’ll be doing:
You’ll get stuck into a variety of duties in this role. You’ll get to learn from your peers and stakeholders in our 40 strong Marketing team. You’ll work with intuitive tools to create segments and really personalise our customer’s journey with measurable outcomes in a performance driven space. Push yourself out of your comfort zone, immerse yourself in learning, and drive your own personal growth.
Your manager, Ata (Senior eCRM Manager), has been with Simply Business for over 10 years, he will work to encourage your personal leadership and independence to help you progress your career with us. In fact, we've had several people in the team that have progressed to higher roles.
This role is a 14 month fixed term contract due to parental leave.
As one of our Senior Email Marketing Specialists, you’ll:
- take a customer first approach in enabling automated data driven decision making
- you’ll own and deliver CRM programmes to acquire and retain customers at all stages of the customer lifecycle using Blueconic, Salesforce Marketing Cloud (ExactTarget) and Journey Builder
- lead, implement and improve lifecycle marketing campaigns, driving engagement, additional quotes and improved conversion
- work with the Content and Design team to create engaging emails that target high open and click rates
- contribute to a ‘test and learn’ approach to maximise results
We’re looking for someone who is:
- knowledgable in all things email marketing and customer lifecycle management (this can be in any industry or systems)
- hands on with segmentation, dynamic content, and building/maintaining automated emails
- able to demonstrate experimentation through A/B testing - one-time sends and automated campaigns
- skilled in independently managing big strategic projects from start to finish
- understanding of online and digital tech – and has a passion for digital marketing
(We know it’s tough, but please try to avoid the confidence gap. You don’t have to match all the bullet points above to be considered for this role.)
We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.
If you want to be the next person to progress yourself within our outstanding Marketing team - apply today, we want to hear from you!
