Lead Adobe Target Specialist
USA
Digital Experience – Digital Solutions /
Remote
Solvd is an AI-first advisory and digital engineering firm delivering measurable business impact through strategic digital transformation. Taking an AI-first approach, we bridge the critical gap between experimentation and real ROI, weaving artificial intelligence into everything we do and helping clients at all stages accelerate AI integration into each process layer. Our mission is to empower passionate people to thrive in the era of AI while maintaining rigorous ethical AI standards. We’re supported by a global team with offices in the USA, Poland, Ukraine and Georgia.
We are seeking a Lead Adobe Target Specialist to drive experimentation and digital performance optimization across our digital platforms. This role will serve as a strategic partner to product teams, providing expert guidance on test design, data analysis, and program valuation. The ideal candidate will bring a strong analytical mindset, deep technical expertise, and a passion for uncovering insights that drive business impact.
The primary responsibilities of this job include, but are not limited to:
- Lead digital test analysis, including both foundational and deep-dive evaluations.
- Advise product teams on experiment design and act as a thought partner in test strategy.
- Identify and size new opportunities for digital optimization and growth.
- Manage and report on program valuation metrics to assess impact and ROI.
- Automate reporting and analysis processes to improve efficiency and scalability.
- Provide decision support through data-driven insights and recommendations.
- Collaborate cross-functionally with product, engineering, and analytics teams.
- Conduct ad hoc analysis for digital platforms such as pre/post incrementality, user behavior changes, and optimization opportunity research.
Mandatory requirements:
- Proven experience in digital experimentation and A/B testing methodologies.
- Strong understanding of statistical and behavioral analysis techniques.
- Deep knowledge of the digital data landscape, including web and app analytics.
- Proficiency with Adobe Analytics, Adobe Target, and Quantum Metric.
- Adobe Target functionality & advanced experience execution capabilities.
- Adobe Analytics: deep understanding of click-stream data tracking, architecture, and tool administration.
- Excellent communication skills with the ability to translate data into actionable insights.
Optional requirements:
- Experience in a fast-paced, agile digital environment.
- Familiarity with customer journey analytics and conversion optimization.
- Background in eCommerce, SaaS, or digital product organizations.
- Hands-on experience with Power BI, R, and SQL for data analysis and visualization and familiarity with cloud platforms.
