Marketing Automation Specialist (Philippines)

Makati City, Philippines
Marketing – Marketing Communications /
Permanent /
Hybrid
About Us
Sophos is a worldwide leader and innovator of advanced cybersecurity solutions, including Managed Detection and Response (MDR) and incident response services and a broad portfolio of endpoint, network, email, and cloud security technologies that help organizations defeat cyberattacks. As one of the largest pure-play cybersecurity providers, Sophos defends more than 500,000 organizations and more than 100 million users globally from active adversaries, ransomware, phishing, malware, and more. Sophos’ services and products connect through its cloud-based Sophos Central management console and are powered by Sophos X-Ops, the company’s cross-domain threat intelligence unit. Sophos X-Ops intelligence optimizes the entire Sophos Adaptive Cybersecurity Ecosystem, which includes a centralized data lake that leverages a rich set of open APIs available to customers, partners, developers, and other cybersecurity and information technology vendors. Sophos provides cybersecurity-as-a-service to organizations needing fully managed, turnkey security solutions. Customers can also manage their cybersecurity directly with Sophos’ security operations platform or use a hybrid approach by supplementing their in-house teams with Sophos’ services, including threat hunting and remediation. Sophos sells through reseller partners and managed service providers (MSPs) worldwide. Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com. 

Role Summary
We seek a dynamic and detail-oriented Marketing Automation Specialist to play a pivotal role in utilizing and optimizing our lead management processes. The ideal candidate will be highly skilled, detail-oriented, and responsible for managing the entire lead management process, including list management, data loading, data integrity, and analysis.

What You Will Do


    • Lead Data Management:
    • Develop and implement strategies for efficient lead data management.
    • Perform regular data loading, ensuring accuracy in lead databases.
    • Proactively troubleshoot and resolve data-related issues promptly.

    • List Management:
    • Create and curate targeted lead lists based on predefined criteria.
    • Optimize lead lists for precision in campaign targeting and segmentation.
    • Ensure strict compliance with data governance policies.
    •  
      Data Integrity:
    • Establish and enforce robust data quality standards.
    • Conduct regular audits to identify and rectify data inconsistencies.
    • Collaborate with cross-functional teams to continually enhance overall data quality.
    • Lead efforts to maintain database health and data quality and troubleshoot marketing automation issues.

    • Data Integration:
    • Monitor and troubleshoot bi-directional data structures between Eloqua and Salesforce.com for seamless data integration.

    • Analysis and Reporting:
    • Leverage PowerBI and other cutting-edge analytics tools to generate insightful data quality reports.

    • Collaboration:
    • Work closely with marketing, sales, and relevant teams to align lead management strategies with organizational goals.
    • Collaborate with IT to integrate and optimize lead management systems.
    •  
      Process Improvement:
    • Identify and implement opportunities to streamline lead management processes.
    • Propose and drive improvements to enhance overall efficiency in the lead management process.

What You Will

    • Bachelor’s degree in computer science or a related field.
    • Proven B2B experience as a Lead Management Specialist or similar role.
    • Tech savviness - In-depth knowledge and hands-on experience of MS Excel.
    • Strong analytical skills with the ability to translate data into actionable insights.
    • Excellent communication and collaboration skills.
    • Detail-oriented mindset with a keen focus on data accuracy and integrity.
    • Willing to work from 6PM to 2AM Manila hours.

    • Desirable
    • Familiarity with Eloqua (or equivalent), LeanData, 6Sense, Power Query, PowerBI, Snowflake, PowerApps, Alteryx, Asana, JIRA, and DemandTools
#LI-FC1
#B1
#LI-Hybrid

Ready to Join Us?
At Sophos, we believe in the power of diverse perspectives to fuel innovation. Research shows that candidates sometimes hesitate to apply if they don't check every box in a job description. We challenge that notion. Your unique experiences and skills might be exactly what we need to enhance our team. Don't let a checklist hold you back – we encourage you to apply.

What's Great About Sophos?
·   Sophos operates a remote-first working model, making remote work the primary option for most employees. However, some roles may necessitate a hybrid approach. Please refer to the location details in our job postings for further information.
·   Our people – we innovate and create, all of which are accompanied by a great sense of fun and team spirit
·   Employee-led diversity and inclusion networks that build community and provide education and advocacy
·   Annual charity and fundraising initiatives and volunteer days for employees to support local communities
·   Global employee sustainability initiatives to reduce our environmental footprint
·   Global fitness and trivia competitions to keep our bodies and minds sharp
·   Global wellbeing days for employees to relax and recharge 
·   Monthly wellbeing webinars and training to support employee health and wellbeing

Our Commitment To You
We’re proud of the diverse and inclusive environment we have at Sophos, and we’re committed to ensuring equality of opportunity.   We believe that diversity, combined with excellence, builds a better Sophos, so we encourage applicants who can contribute to the diversity of our team.  All applicants will be treated in a fair and equal manner and in accordance with the law regardless of gender, sex, gender reassignment, marital status, race, religion or belief, color, age, military veteran status, disability, pregnancy, maternity or sexual orientation.  We want to give you every opportunity to show us your best self, so if there are any adjustments we could make to the recruitment and selection process to support you, please let us know. 

Data Protection
If you choose to explore an opportunity, and subsequently share your CV or other personal details with Sophos, these details will be held by Sophos for 12 months in accordance with our Privacy Policy and used by our recruitment team to contact you regarding this or other relevant opportunities at Sophos.  If you would like Sophos to delete or update your details at any time, please follow the steps set out in the Privacy Policy describing your individual rights.  If you have any questions about Sophos’ data protection practices, please contact dataprotection@sophos.com.