Product Marketing Manager, South Korea
Seoul
Marketing – Marketing /
Permanent /
On-site
Spotify is on the hunt for a Product Marketing Manager to champion our product marketing initiatives. You will develop the consumer story and launch strategies for Spotify’s ever-changing range of innovative features. You will increase the use, interaction and appreciation for Spotify’s product experience among users worldwide. You will contribute a dynamic and innovative strategy to product marketing, improving Spotify’s standing as a leader in this industry. The expectation is for you to constantly challenge creative limits to maintain the high standard of Spotify's product marketing work.
What You'll Do
- Formulate and communicate product vision, value proposition and messaging tailored to specific audiences
- Leverage on platform and off platform data to consumer insights to define the audience, positioning, and messaging for Spotify’s portfolio of product tiers and features
- Analytical mindset with a focus on data-driven decision making
- Own and execute go-to-market strategies for new product launches and feature updates
- Conduct market research, competitive analysis, and customer insights to inform product and marketing decisions
- Collaborate with Product Managers to shape the product roadmap and prioritize features based on market needs
- Build integrated marketing campaigns that break through and get consumers excited about Spotify’s roadmap of innovations
- Drive partner alignment and facilitate effective communication across teams
- Measure and report on product performance, adoption and customer feedback
- Strong communication, collaboration and project management skills
Who You Are
- A minimum of 10 years of marketing experience is required, including 3 to 5 years specializing in product marketing
- Marketer or equivalent experience with a data-driven approach able to uncover valuable insights and translate them into successful strategies
- Proven efficiency in leading marketing initiatives for a sophisticated and dynamic product strategy
- Developed extensive coordinated marketing campaigns at a large scale
- Proven skills in consumer marketing to develop and implement the campaign
- Entrepreneurial & proactive approach and the capability to optimally complete numerous projects to outstanding standards
- Excel as a great teammate in various work environments
- Ability to work effectively in a fast-paced environment, prioritizing multiple projects and deadlines
- Ability to make quick, balanced and cross- functionally business viable decisions
- Strong writing and verbal communication skills both in Korean and English
- You are a lover of music, fan of tech products and early adopter of new technologies
Where You'll Be
- This role is based in Korea
- We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home
