Sr Manager, Social Media
New York, NY
Corporate & Technology – Marketing /
Full-time /
Hybrid
Talkiatry is seeking a Senior Manager of Social Media to lead and execute our organic social media strategy, creating a compelling and professional digital presence that drives patient discovery, strengthens employer branding, and expands organic reach. The ideal candidate is highly creative, collaborative, and data-driven, with a proven ability to engage diverse audiences while maintaining brand authority and credibility in the mental health space.
*** Work onsite in our New York office at least 2 days per week
About Talkiatry:
Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment.
60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible, while 45% of clinicians are out of network with insurers because reimbursement rates are low, and paperwork is unduly burdensome. With innovative technology and a human-centered philosophy, we provide patients with the care they need—and allow psychiatrists to focus on why they got into medicine.
You will:
- Define the strategy and execute Talkiatry’s social media and social content channels
- Establish Talkiatry as the authoritative leader in mental health content on social
- Create engaging content in collaboration with Talkiatry’s doctors and leadership team to reach our key audiences: patients, clinicians, health system partners
- Collaborate with editorial content and creative teams for content creation as needed. We expect this role to create content.
- Grow our audience and reach across social channels
- Tailor content across social channels that resonates and generates engagement on LinkedIn, Facebook, Instagram, and TikTok.
- Enlist and collaborate with creators to increase our reach and engagement
- Gather actionable insights and analytics to refine content strategies and optimize engagement
- Stay updated on platform trends, algorithm changes, and competitor activities to keep the strategy innovative and effective
- Work onsite in our New York office at least 2 days per week
You are:
- Creative & Strategic Thinker – You craft innovative, engaging strategies that align with larger business goals
- Organized & Deadline-Driven – You manage workflows and editorial calendars efficiently to deliver quality content on time
- Data-Driven & Analytical – You use insights from analytics to inform strategy and measure success
- Adaptable & Trend-Savvy – You monitor social trends and platform updates, quickly adjusting strategies to maintain relevance
- Compliance-Minded & Ethical – You ensure all content adheres to regulatory standards without compromising creativity
- Decisive & Collaborative Problem-Solver – You prioritize tasks effectively, making informed decisions and seeking input when needed
You have:
- Bachelor’s degree or relevant experience in marketing, communications, or a related field
- 5+ years of experience in social media management for high-growth brands, creators, and content channels
- Proven track record of building engaged audiences across platforms like Instagram, LinkedIn, and TikTok
- Strong proficiency in social media tools (e.g., Sprout Social, Brand Bastion) and analytics platforms (e.g., looker, tableau, omni, google analytics, native platform tools)
- Experience with content creator tools (e.g., Canva, CapCut, Captions, Animoto, etc…)
- Expertise in writing and editing, with the ability to adapt tone and style for different platforms
- Experience collaborating with creative teams to produce high-quality content
- Demonstrated ability to manage multiple projects and meet deadlines in a fast-paced environment
Why Talkiatry:
- Top-notch team: Join a diverse, motivated group committed to reshaping mental health care.
- Collaborative environment: Work in a supportive setting where innovation is encouraged.
- Flexible hybrid location: While this is a field-based role, you’ll also have the flexibility to work from home and visit our Manhattan office (NoMad) as needed.
- Excellent benefits: Talkiatry offers comprehensive medical, dental, and vision plans effective from day one, 401K with match, generous PTO, paid holidays, paid parental leave, and more.
- Growth potential: As Talkiatry expands, you’ll have opportunities to enhance your skills and advance your career.
- Meaningful impact: Help remove barriers to mental health care in underserved communities and make a tangible difference in the lives of patients and providers.
$120,000 - $140,000 a year
Compensation range for this position is $120,000 to $140,000, depending on experience; actual compensation will be dependent upon the specific role, location, as well as the individual’s qualifications, experience, skills and certifications.
Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the following: EVerify Participation & IER Right to Work.
At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us.
We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.
