Account Lead (Media)
Toronto
AntiSocial Solutions – Media /
Hybrid
Who we are
Hi! We’re AntiSocial Solutions, a social-first digital marketing agency made up of people who love to create. Our work spans industries; we produce conceptual campaigns, strategic media plans, creator and influencer strategies, and create content for great brands across the globe. As a division of Thinkingbox, we have offices located in Vancouver, Toronto, New York City, Salt Lake City, and Los Angeles.
At AntiSocial, you’ll be joining a diverse and talented group of people who craft campaigns and provide social solutions for the world’s top brands. We love our culture and the natural collaboration that happens in and around our five offices, from dog parties to happy hour Thursdays, we maintain a vibrant work environment. However, for one month a year we encourage our people to explore the world. Try working from another office or even the beaches of Bali and expand your worldview, then bring that experience back to the team.
The Opportunity
We are seeking an experienced and dynamic Account Lead (Media) to join our team in Toronto. This role is essential to our media team, where you will drive client success by leading strategic initiatives that enhance business performance for some of our top retail clients. You will be responsible for the day-to-day management of client paid media programs and for developing effective integrated multi-channel campaigns across social, search, programmatic, digital audio, digital OOH, and video. Attention to detail is paramount, as you will ensure that all campaign elements are executed flawlessly and align with client objectives. With a deep understanding of the media landscape, you will stay informed about new trends, best practices, and emerging media channels. Furthermore, you are enthusiastic about sharing your knowledge and passion for paid media with both clients and team members alike.
What You’ll Be Doing
- Manage account paid media projects, ensuring quality assurance and performance aligned with client goals.
- Act as the client liaison, maintaining positive client relationships, expectations and communications with assistance of internal resources.
- Steward client interest in areas of growth opportunities, innovation, industry trends, and audience insights.
- Develop, present and implement holistic media planning processes and strategic channel planning, focusing on digital marketing.
- Coordinate efforts across digital media channels and collaborate with internal teams to create integrated media campaigns and drive optimized recommendations.
- Continuously stay informed about industry trends, best practices, and emerging media channels to strategically apply insights to clients' businesses while proactively identifying and enhancing digital marketing opportunities for growth.
- Lead discussions and build relationships with paid media vendors.
- Work with the Performance Team to gauge media performance and KPI’s to ensure account goals and objectives are being met.
- Analyze campaign performance data, providing actionable insights and recommendations to communicate with clients.
- Oversee project management to ensure alignment across workstreams, ensuring deliverables are produced on time, and to clients’ specifications.
- Facilitate the development and documentation of best practices for improving operational efficiencies within the team and the group.
- Oversee junior team members ensuring work is delegated appropriately while providing mentorship and guidance.
- Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosity.
- Acts as a positive role model through example.
What You’ll Bring
- 3+ years in an account management position that includes executing media planning and buying.
- Proven experience building out strategic media programs to help businesses innovate, grow and achieve goals.
- Hands on experience planning and executing paid media campaigns.
- Proven track record of client and team success.
- Strong client-facing experience with exceptional communication and presentation skills.
- In-depth knowledge of media tools and platforms.
- A strategic thinker with a data-driven approach to media planning and optimization.
- Strong organizational and project management skills, with the ability to manage multiple campaigns simultaneously.
- Experience working in a fast-paced, agency environment is highly preferred.
Additional Info
- Hybrid (3 days in-office / week)
- Flexible time off / paid vacation / sick days
- Culture events
- Office lunches
- Employee recognition and incentive program
- Seasonal parties
- Company swag
- Industry events
- Dog-friendly offices
- Unlimited coffee, drinks, snacks
- Flex / travel work options
- Extended health benefits
Equal Opportunity
Here at Thinkingbox / AntiSocial Solutions, we are committed to building an environment where our employees continuously feel included, valued and heard. Diversity is our creative strength and it’s a combination of our unique experiences and perspectives that make for some of the best problem-solving. The result? Creativity, growth and innovation. We strongly encourage all applicants, regardless of race, ethnicity, religion, sex, national origin, sexual orientation, age, disability, or gender identity to apply.
To Apply
Thank you for taking the time to apply to AntiSocial (a division of Thinkingbox)! Please remember to include your resume and links to your online portfolio with your application (if applicable). Due to the number of applications we receive, we are not able to contact everyone who applies. Note: all applications are stored in our talent database and will be considered for future opportunities!
