Marketing Data & Analytics Specialist (Contract)

San Francisco, CA
Data /
Remote /
Remote
About the Role

We’re looking for a part-time Marketing Data and Analytics Specialist to support our growth team with campaign tracking, analysis, and reporting. This role is ideal for someone with hands-on experience in paid media and analytics tools who can jump in and provide immediate impact.
$40 - $50 an hour
Responsibilities
- Support campaign tracking and reporting across Google Ads and Meta Ads.
- Assist with setting up, configuring, and QA’ing event tagging for campaigns primarily on Web but eventually on Mobile
- Ensure consistency and accurate tracking and data flow between GA4, Google Ads, and BI tools (Amplitude preferred) through proper UTM and conversion goal setup.
- Build or update dashboards in Amplitude or similar tools (Looker, Mode, Tableau) to monitor UA campaign performance.
- Review UA campaign data and share actionable insights on performance trends and opportunities.
Collaborate with the team on ad hoc reporting needs and lightweight analysis.

Must-Have Skills & Experience
- Hands-on experience working with Google Ads,Meta Ads, Google Tag Manager, and GA4 (Google Analytics 4).
- Comfortable setting up and checking event tags for paid campaigns.
Proficiency with at least one analytics/BI tool such as Amplitude (preferred), Looker, Mode, Tableau, etc.
- Ability to analyze UA campaign performance and communicate findings clearly.

Nice-to-Have Skills
- Basic SQL for simple queries.
- Familiarity with HubSpot or similar CRM/marketing automation tools.
- Exposure to email platforms (e.g., Brevo, SendGrid, or similar).

Details
Contract role, estimated 5–10 hours per week.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.