Marketing Specialist-Organic Growth
Los Angeles, California
Marketing /
Full-time /
Hybrid
Passionate about shaping the future of health, and wellness? Dive into an opportunity with a venture-backed startup tailored for the millennial and Gen-Z ethos. Our client is revolutionizing the industry by merging advanced design and seamless technology for an unmatched experience. With a clear path for tremendous growth over the next five years, they're seeking a dynamic Marketing Specialist-Organic Growth to help shape their brand's voice, lead their content creation & social media strategy & implementation, drive their influencer and ambassador program, and craft compelling copy & design for emails, SMS, plus other channels. In this role, you'll be wearing many hats and working at a high velocity. This is a growth-oriented role that will be both challenging and rewarding.
If you are passionate and energized by getting out in the world to build our client’s brand and community, and if you are eager to be part of an early-stage startup, this role is calling your name.
What You'll Do
- Contributing to the strategic direction of all branded communications (and the brand itself); you will be a key player in crafting and articulating the voice, personality, and ethos of the brand to resonate with the LA market and beyond.
- Crafting & implementing content strategy by creating engaging, relevant content across all major organic marketing channels
- Leading and driving the influencer marketing strategy and efforts within the LA market and beyond.
- Managing and nurturing our ambassador and referral programs, including recruitment, communication, and testing and learning behind those strategies.
- Driving local & community marketing efforts in new launch markets - including sourcing, relationship development with local businesses & corporate partners, and deal execution.
- Working with our agency partners to craft compelling social media creative and ensure that creative is run effectively.
- Designing materials lying behind copy, including flyers, handouts, emails, etc.
- Writing engaging and branded copy for emails, SMS, social media, and other design-related needs.
- Collaborating with the team to identify and implement opportunities for brand growth and innovation.
What You Need
- 2-4 years experience in a marketing-focused role.
- Experience at a high-growth direct-to-consumer (DTC) - Startup is a plus.
- Must have skills and experience with graphic design, copywriting, and video editing; influencer and brand marketing experience are a plus.
- Experience running projects and being willing to “move the ball forward” autonomously, without specific guidance or direction.
- Bonus if you’ve worked at a next-generation consumer/retail brand.
- Being a people-person and relationship builder at heart. You love to pound the pavement for the causes you’re a part of, and you’re not afraid to put yourself out there to make things happen.
- Being proactive and self-driven with the ability to thrive in a fast-paced environment.
- Having a beat on cultural trends and a hunger to build a brand that is relevant to the modern millennial / Gen Z audience.
- Passionate about building a brand from scratch and with a knack for business growth.
- Thrives on challenges and is ready to take on significant responsibilities.
Salary & Benefits
- Competitive salary. $80-100k
- Commuter, health, and wellness perks.
- Complimentary services and products.
- Health, Dental, and Vision Insurance.
- Hybrid role - LA area.
- Monday through Friday, regular business hours.
$80,000 - $100,000 a year
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