SVP, Sales and Marketing

Burnaby, BC /
Sales /
We are looking for a strategic SVP, Sales & Marketing who will lead our sales and marketing efforts to drive revenue growth for Traction Guest. As our SVP, Sales & Marketing, you will be a key member of our executive team. You will work closely with the CEO to develop annual business plans and growth targets for the company. 

About Us

We are a global leader in enterprise visit management. We are on a mission to help organizations across the world protect their facilities, employees and visitors. We pride ourselves on our innovation and growth and have been recognized by Deloitte Technology Fast 50 Company to Watch, Forbes Cloud 100 Rising Star and G2 Leader in Customer Satisfaction for Visitor Management. We are backed by investors that include Bessemer Venture Partners and Salesforce Ventures. To support our diverse customer base, we have employees across the world in Ireland, US and Canada. 


Culture is important at Traction Guest. Our values don’t just sit on a glossy page.  We live them every day.  Our values are the cornerstone of who we are:

Embrace Knowledge
Do the right thing
Seek adventures and smiles
Healthy hearts and heads
Pursue opportunity
Build community

What You Will Be Doing

    • Be a strong leadership presence across the organization and act as a member of the executive team
    • Be a strategic partner to the CEO on business plans and growth plans for the company
    • Provide strong leadership to the sales and marketing teams
    • Develop and execute sales and marketing strategies to drive revenue and growth
    • Lead, motivate and inspire our sales & marketing teams to meet our revenue goals and business objectives 
    • Define processes and systems that drive growth outcomes and identify improvements 
    • Provide detailed and accurate revenue forecasting  
    • Own and manage P&L of the sales and marketing teams
    • Monitor customer, market and competitor activity and provide feedback to company leadership team and Product team to optimize our market strategy
    • Most importantly, create a culture of success and ongoing business and goal achievement within the organization
    • Presenting to, and interacting with, the Traction Guest board and stakeholders regarding market vision and execution


    • 15+ years’ experience in senior leadership positions within fast scaling SaaS companies 
    • 10+ years’ experience leading global sales and marketing teams
    • Experience leading sales & marketing functions with P&L responsibility
    • Strong experience in B2B enterprise level sales and marketing 
    • Proven track record of success leading a high-performing sales and marketing teams to meet growth targets and objectives
    • Thrive in a rapidly changing and scaling SaaS based company
    • Experience expanding and growing into international markets
    • Strong experience partnering with product management on a go-to-market strategy 
    • Experience working in both a start up environment and an enterprise level organization a definite asset 
    • Strong leadership presence including public speaking and presentation
    • Strategic planning and analytical skills and overall strong business acumen 
    • Experience presenting to, and collaborating, with board level decision makers
    • Experience in being a part of the equity raise process by interfacing with potential investors during the due diligence process
Next Steps

This isn’t just about us getting to know you. We believe you need to dive in to get to know us. We encourage you to research and read up on our company news and articles. Throughout the recruitment process, you will be given the opportunity to ask lots of questions, meet different members of our team and get hands on to showcase your skills.  As you get to know what we’re all about, we hope you’ll become increasingly confident and excited that we could be your next big move.

Once your application is received and reviewed, qualified candidates will move on to our next steps. Our general recruitment process has the following steps:

Phone Interview with our People & Culture team
Meet with the CEO and other members of the Senior Leadership team
Executive Presentation and Interview 
Culture Meeting with members of the Traction Guest team

We are an equal opportunity employer and love diversity at our company! We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.