Head of Marketing - Remote in Europe -

Tallinn, Estonia
Business – Marketing/Growth /
Full time /
Remote
About Ultra

Ultra is launching an innovative PC gaming platform, and ultimately a full entertainment ecosystem.
Our goal is to unify the fragmented gaming industry around one platform. Ultra aggregates all gamers’ activities in one place: from buying, playing and reselling games, to accessing live-streaming platforms, tournaments, reviews and contests, as well as interacting with communities and brands. Our team is currently composed of 90+ full-time members, working across 5 continents.

To learn more, visit our website: https://ultra.io/
#LI-Remote

The Role

Ultra's platform consists of a full ecosystem of apps and features offering a custom, complete experience to every user. Reporting directly to our co-CEO Nicolas, the Head of Marketing will be planning, directing and coordinating marketing efforts for all the Ultra brands and products. 
Specifically, we’re looking for someone who will oversee the organisation's marketing strategy on various media, lead a team of marketing and community experts, orchestrate our communication with internal and external stakeholders, while ensuring the Ultra brand remains strong and current.

Your Profile

You are ready to use your knowledge and skills to impact our global marketing strategy. You have a strong work ethic, with a pathbreaker mindset and you are determined to reach your goals. You are curious, results-oriented and data-driven. You work smart, are proactive and a team player. You have excellent communication with both internal and external stakeholders, you are a critical thinker, data-driven and can work with a high level of autonomy. Of course, you love web3, and you know the industry and products.
Finally, you thrive in a fast-paced startup environment!

Key Requirements

    • 5+ years experience running successful marketing campaigns within a range of channels (social, website, email etc.)
    • Fluent in English 
    • Knowledge and genuine interest in the web3 space
    • Experience developing digital marketing strategies, including social media, content marketing, SEO, email marketing, and influencer marketing
    • Experience leading and growing a team, as well as the ability to set and prioritize goals

It's great (but not mandatory) if you also have:

    • Mid to senior level marketing experience within a successful web3 gaming project 
    • Knowledge and genuine interest in video games
    • Strong knowledge of the Ultra ecosystem and our products
    • English is your native language

What you will do:

    • Your challenges
    • You will work with staff & partners all around the world, and collaborating efficiently with them will be part of your daily routine, and the key to our success
    • Ultra is a platform with infinite potential. Your ability to think outside the box, prioritise and optimise our efforts will have determining effect on the company's growth
    • We are a fast-growing startup. The position requires multi-tasking skills, the capacity to work autonomously and a proactive mindset

    • Your tasks
    • Craft marketing strategies for the Ultra brand, including for each app and customer persona, to increase brand awareness and acquire users 
    • Ensure Ultra’s brand message is strong and consistent across all channels to build cohesive narrative
    • Set, monitor, and report on team goals to ensure team is hitting targets 
    • Work with R&D and business development team to promote features, app launches, and campaigns with partners 
    • Manage the marketing team and identify areas of efficiency and growth 
    • Develop and execute user acquisition and lead generation-focused campaigns to grow Ultra’s user base and partner portfolio 
    • Oversee the creation of content on our blog, website, and social channels to increase brand awareness and conversions 
    • Conduct market research to monitor competitors and web3 space to ensure Ultra is positioned well

Why join Ultra:

    • Learn every day and be involved in many exciting and creative projects that will ultimately shape the Ultra brand
    • Have the opportunity to work with the biggest brands in Web3
    • Work with passionate marketers, business strategists, product owners, legal experts ... in a multicultural and open work environment
    • Enjoy our flexible, full remote work environment

What's next?

    • If we select your application, you will start our interview process:
    • Meet Mathilde, Recruiter
    • Work on our Business Case
    • Meet Nicolas, one of Ultra's co-CEO
    • Meet members of the Marketing team
🌈 Ultra is a true international company currently spread across the globe (Estonia, Belgium, France, Portugal, South Africa, USA, China, Australia…). We thrive off diverse perspectives! We recognize that diversity has different aspects: gender, sexual orientation, ability, ethnic origin, social, age, lifestyle, and more! We're committed to giving equal opportunities, and fostering a culture where everyone is heard and feels a sense of belonging.