Senior Specialist - Social Media & Digital Content

Department – Marketing /
Full-time /
The Upstox Story:
Upstox is one of India's leading Fin-Tech companies with a mission to simplify trading & investing to make it easily accessible to the masses. We aim to enable everyone, from new investors to seasoned traders, to invest across multiple categories with our state-of-the-art trade & investment platform and commission-free pricing. We offer numerous asset categories to invest in, like Stocks, IPOs, Mutual Funds, and more.

By focusing on our customers’ needs and equipping them with personalised yet powerful tools, we witnessed a steep growth of 800% in our customer base from 25 Thousand in 2017 to 2 Lakh in 2019. With 1500% growth in 2020, currently, over 10 million customers trust us with their investment decisions, thus setting us on the course to become an industry-leader in the country. 
Our mission is simple - to break down the complexities of investing and make it more effortless, accessible, affordable, and easy for the masses to adopt. This key principle when infused with intuitive design and leading-edge technology will help us empower every Indian to take control of their investments.

RKSV Securities was founded by Ravi Kumar and Shrinivas Viswanath in 2009 and was soon graced by Kavitha Subramanian as the third co-founder in 2016. Backed by Ratan Tata, Upstox had raised $4 million in Series A funding in early 2016 that was led by Kalaari Capital. The Series B funding round scaled multifold and witnessed an investment of $25 million by US-based investment firm - Tiger Global Management in September 2019. 

We have a team of highly skilled technology and finance professionals, and are currently looking for highly motivated field experts to be part of our high-energy team.
Here is what you need to know about this role:

Job Title: Sr. Specialist - Social Media & Digital Content (Full-time)

Location: Mumbai

Job description summary:
Collaborate closely with internal teams or agencies to develop a comprehensive social media calendar that aligns with our brand's goals and objectives.
Assist in creating engaging content across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube, that captures the essence of our startup's mission and values. 
Monitor social media channels for trends, news, and conversations relevant to our industry, and leverage this information to inform our content strategy. 
Manage day-to-day activities on social media platforms, including scheduling posts, responding to comments and messages, and building engagement.
Analyse social media metrics and performance data to track progress, identify areas for improvement, and report on key insights.

Meet your team:
You will work closely with the Growth & Marketing team, Content team and Product team.

Your way to impact:
Be self-driven / quick starter
Have an ownership mindset
Aggressively drive and deliver results

In your day-to-day role you will:
As a Sr. Specialist - Social Media & Digital Content, you'll collaborate closely with our marketing and creative teams to craft captivating content across various social media platforms. From Facebook to Instagram, Twitter, LinkedIn, and YouTube, you'll be the driving force behind our online presence.

What do you need to bring?
2-5 years of proven experience in social media marketing, with a demonstrated track record of success. 
The ability to thrive independently, seizing opportunities and adapting swiftly to the demands of a dynamic environment.
Deep understanding of various social media platforms, and analytics tools, enabling you to optimise our performance effectively.
A team player with a can-do attitude, eager to absorb knowledge and evolve professionally.

Must haves: Comprehensive grasp of social media trends and dynamics.

If you fit the above description, we would love to connect with you! APPLY NOW!

Upstox is an Equal Opportunity Employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other characteristics.