Senior Research Manager - International Research
London, UK /
Research – Research /
Full-time
/ Hybrid
Vevo is the world's leading music video network, connecting an ever-growing global audience to high quality music video content for more than a decade. Founded by Universal Music Group and Sony Music Entertainment in 2009, Vevo offers fans worldwide a vast array of premium content to choose from, showcasing official music videos alongside a constantly developing lineup of live performances and innovative original programming. From top superstars to rising new talents, Vevo brings incomparable cross-promotional support to artists across the musical spectrum, at every stage of their careers.
Vevo has consistently evolved over the past decade to lead within today's ever-changing media landscape, embracing partnerships with a number of leading distribution platforms to deliver extraordinary content within ad-supported environments. With more than 25B views across television, desktop and mobile devices each month, Vevo brings music videos to the world – when, where, and how fans want them.
As Research Manager, you will play a crucial role in Vevo’s growing international business (predominantly EU & APAC), and be responsible for leading the research function and informing the commercial insight strategy. This role currently reports to the SVP of International Sales & Partnerships and you will be working at the cutting edge of digital advertising, connected TV and music videos.
Our ideal candidate will have a solid grasp of the UK media and connected TV landscape and the trends and forces driving industry change. You will also have a desire to analyse and understand our EU and APAC territories.
This is a full-time position and is based at our office in London.
As a member of our team, you will
- Lead all areas of the international research strategy
- Conduct and commission quantitative and qualitative research to deliver data driven insights (including internal data requests, brand lift studies, audience measurement, advertising effectiveness and more)
- Partner with Business Directors, sales leaders and senior business leaders using data and insights to build and shape Vevo’s commercial and CTV narrative
- Manage external vendor relationships and identify new opportunities for market-specific and global campaign measurement, particularly for Connected TV
- Shape the research strategy by identifying, planning, and curating new opportunities & informing tactical decision making
- Create cohesive Vevo sales and marketing narratives for our global brand partners
- Represent Vevo UK in trade & comms opportunities & keep up to date with our research and industry peers on best practices and current developments in the digital advertising and CTV markets
- Commission and manage large scale research projects with new and existing vendors and industry peers
- Partner with US Research counterparts on global initiatives and best practices
- Line manage one Senior Research Analyst
This describes you
- You are a creative thinker and skilled at using data to validate a narrative and tell a story
- You can compile, synthesize and distill data from multiple sources, and communicate findings and implications to a variety of audiences with varying levels of technical understanding
- You have a solid grasp of the UK media landscape and the trends and forces driving industry change
- You have a desire to compete for client advertising budgets and value growing a business that supports musicians and artists
Requirements
- 10+ years’ experience in media or advertising research
- Familiarity with syndicated and advertising research metrics and tools including but not limited to brand lift studies, advertising effectiveness studies, Nielsen DAR, comScore, and Kantar
- Ability to read and interpret complex data sets
- Advanced skills with Microsoft Excel, PowerPoint & Google Suite
- Ability to lead and build relationships both with internal teams and external vendors
- Capability to project manage 1st party research studies
- Excellent communication and presentation skills
- Experience working with senior business leaders
Interested? Great! You might like to know
- We're a fun, energetic, and tight knit team.
- We really enjoy music and technology.
- We have premier access to music content and new releases of original media content.
- We offer competitive compensation including a match up to 6% of your pension contributions.
- We offer private health insurance and life insurance.
- We are in a new and recently renovated office space with 3 days a week in office hybrid working model
This is a full-time position based on-site/in our London office. Vevo currently operates in a hybrid work model and requires all employees, who have not been designated as "remote" to be in the office/studio a minimum of 3 days a week.
Vevo considers applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age, disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law.
