Head of Go-To-Market Strategy (d/f/m)
Düsseldorf
Revenue /
Full time /
On-site
As the Head of GTM Strategy at our company, you will in particular be responsible for defining, leading and monitoring vivenu’s go-to-market strategy and initiatives, fueling our future growth with new business opportunities. This includes...
- defining our short- and mid-term go-to-market efforts, collaborating cross-functionally with Senior Leadership and commercial and technical teams
- identifying market segments across verticals, geos and tiers with high growth potential for vivenu
- identifying target accounts and individuals and assigning those to specific vivenu Tribes
- collaborating with Marketing to define outreach strategies across various channels and to craft sales collaterals for Sales
- hiring, training and managing a team of GTM Managers, Analysts and Coordinators
- defining and monitoring measurable criteria to validate and improve individual go-to-market initiatives
- leading research on customer pain points, market trends and competitive landscapes
We are looking for a candidate that...
- holds a bachelor’s or master's degree in business administration, international business, or related field from a leading university
- has 5+ years experience in market analysis, cross-functional project management and sales through positions in startups, consulting, or investment banking
- demonstrates a strong capability to understand and adapt to various international market dynamics, with a proven record of crafting and implementing effective sales campaigns
- exhibits exceptional communication skills, with the ability to engage effectively with senior decision-makers across diverse cultural landscapes
- possesses strategic and analytical thinking combined with a proactive approach to identifying and pursuing sales opportunities
- is willing to go the extra mile and takes pride in their work
