Copywriter

Palo Alto
Product & Design
Contractor

Walker & Company Brands is an e-commerce company that is completely reinventing the way consumers learn about, purchase and enjoy health and beauty products. We’re starting with a focus on the $50 billion personal care segment. Personal care manufacturers and traditional retailers are neither building brands nor merchandising experiences which cater to the uniquely differentiated needs of black and latino consumers --- two of America’s fastest growing and most culturally influential demographic groups.
We're inventing a new class of commerce company that will build beloved consumer brands, will win on customer experience, and will win on technology.

GENERAL DESCRIPTION: We’re looking for a creative and innovative copywriter to help generate great experiences over web, email, digital marketing, print marketing, activations and packaging design to make health & beauty simple for people of color. The ideal candidate is curious, passionate and has an eye for detail.

Responsibilities

    • Work closely with Creative Director, Designers and Brand Marketing team to turn user needs and business goals into compelling experiences through the written word
    • Write copy that has the power to both inspire and educate for our two brands: Bevel and Form Beauty
    • Collaborate with creative and marketing teams to create innovative marketing campaigns that align to overall creative strategy
    • Take complex ideas and communicate them simply
    • Stay on top of the latest grooming/beauty trends and education
    • Work within existing brand strategy and voice and develop consistency across all mediums and channels

Requirements

    • 4-5 years experience at an agency or in-house writing copy for brands or startups
    • Portfolio of original brand and marketing work
    • Experience writing for and understanding of multicultural consumers
    • Strong conceptual skills
    • Highly organized and detail oriented
    • Strong grasp of language, grammar and familiarity with AP style
    • Strong copy-editing skills
    • Self motivated and capable of working at a fast pace on many different projects
    • Willing to work part time with flexibility in working hours

Preferred

    • Haircare, beauty, and/or grooming experience
    • A degree in English, Journalism, Advertising or Communications
    • Knowledge of SEO and SEO strategies that work
    • Experience writing for social media

Why Work at Walker & Company Brands?

    • It's an opportunity to join a small, agile company chasing a large, underserved market opportunity.
    • Great exposure to building vertically-integrated e-commerce brands. 

    • Our office is conveniently located in downtown Palo Alto, just a 2 minute walk to and from the Palo Alto Caltrain station.
    • Great coffee shops and 
restaurants surround the office. 

    • More benefits! Amazing health, dental and vision plans for individuals and dependents 
(we pay 100% of the premium costs), commuter plans, competitive equity packages, unlimited vacation and personal days as needed. 
 
    • We dream big. We love to compete. We like to have fun. Feel free to reference check us on that.