Creative Manager
Fulton, MD
Corporate – Corporate Marketing /
Manager /
On-site
One Goal, One Passion - Growth is Everything at Window Nation
Recruiting the best talent is one of Window Nation's main goals. With growth always being our number one priority, we're committed to finding and keeping the best employees possible. We want you to be your authentic self, we want you to love what you do, we want you to grow with us. Grow professionally and grow personally. We know that we all grow together at Window Nation, and we are proud of that. One Goal, One Passion - Growth is Everything at Window Nation.
We’re seeking a thoughtful, audience-obsessed Creative Strategy Manager to join our growing creative team. This role blends strategic insight with hands-on leadership—connecting business goals, marketing data, and consumer behavior to drive creative that performs.
As Creative Strategy Manager, you’ll partner closely with copywriters, designers, project managers, and cross-functional teams to build clear, compelling campaign direction across all channels. You’ll help lead the charge on smarter testing, sharper messaging, and more resonant creative work.
Core Role Responsibilities
- Translate business objectives and audience insights into actionable creative strategies
- Lead the development of creative briefs and messaging frameworks for seasonal and evergreen campaigns
- Identify new opportunities for audience targeting, segmentation, and creative positioning
- Collaborate with analytics to review performance, identify learnings, and iterate creative
- Build test-and-learn plans for campaign concepts, messaging, and visual approaches
- Develop audience personas and customer journeys to guide creative thinking
- Work hand-in-hand with copywriters and designers to guide concept development and ensure ideas align with strategy
- Collaborate with paid media, digital, traditional, and analytics teams to ensure strategic consistency across platforms
- Present strategy and campaign rationale to leadership and stakeholders with clarity and confidence
Basic Qualifications
- 5–7+ years in creative strategy, brand strategy, or integrated marketing—preferably in-house or agency
- Proven track record of building insight-driven creative that drives business results
- Strong understanding of customer journey, segmentation, and full-funnel marketing
- Excellent writing and presentation skills—you can simplify the complex and sell through a big idea
- Experience partnering with analytics and performance marketing teams to turn data into action
- Must attach portfolio to application
Preferred Qualifications
- Familiarity with creative ops tools like Wrike, or marketing dashboards
- Knowledge of testing platforms or brand tracking methodologies
$105,000 - $115,000 a year
Window Nation cultivates a culture of inclusion that respects our employees' individual strengths, views, and experiences. We believe our differences make us a better team – one that makes good decisions, drives innovation, and delivers better business results.
At this time, Window Nation is unable to provide sponsorship for employment visas now or in the future. Candidates must be authorized to work in the United States on a permanent basis without the need for current or future visa sponsorship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran or any other characteristic protected by applicable law.
