Regional Marketing Director

Los Angeles /
Marketing – Marketing /
Full time
/ On-site
As the Director, Regional Marketing, you will use your planning, organization, execution and measurements skills to help the company profitably grow across six (6) key markets around the world. 

We are looking for a trustworthy, self-driven, motivated and accountable individual to support the marketing efforts of the Regional Marketing team while collaborating and integrating within the global strategy. 

Working collaboratively with business partners across Global Marketing, Product Marketing, Integrated Marketing, Experiential Marketing, Public Relations, Product Management, Analytics, Creative, HR and external agencies, you will develop and manage the regional and local strategies in each market. 

You will  take ownership of campaigns, with direct supervision from the Chief Marketing Officer (CMO,) and work alongside the Experiential, Integrated Marketing, Digital, Creative, Public Relations and Product Marketing teams in a group effort to execute the larger B2B Xsolla Marketing strategy. 

This role is based in the Xsolla Global Headquarters Los Angeles, California office.

RESPONSIBILITIES

    • Work within the global marketing organization to deliver, execute and measure localized B2B marketing campaigns and initiatives aimed at acquiring new gaming leads and partners in each of the six (6) markets
    • Deliver campaigns and initiatives that will help the regional team(s) to meet and exceed the annual KPIs and pre-defined performance metrics for the company
    • Evaluate and provide strategic and insightful recommendations on how to improve, change or discontinue campaigns, initiatives and projects.Scale the Xsolla solutions in key countries and local markets within each region
    • Create, manage, execute, measure and report on marketing projects and initiatives across the responsible B2B, B2C and Funding products, solutions and services.Manage up to six (6) direct reports who are responsible for delivering marketing campaigns, content programs, regional online and in-real life events, public relations opportunities, speaking sessions, digital activations, and more in their dedicated market
    • Manage the day-to-day interaction of external partners on behalf of the company within your region, including but not limited to: digital media planning agency, public relations contracted agency, and trade show production companies
    • Contribute to the efficiency of the marketing team by sharing new ideas and approaches for meeting our marketing objectives

REQUIREMENTS

    • Required :
    • 5-10+ years professional experience - agency, brand, technology, or related marketing background 
    • Bachelor degree in Marketing, Business Administration, Communications, or related field 
    • Demonstrated experience in creating and developing marketing campaigns for B2B and B2C products and solutionsExperience working with or for digital media agencies, trade show producers, and public relations agencies
    • Travel - International and Domestic - Up to 40%

    • Preferred:
    • Strong data analysis and measurement skills  
    • Experience working with/within global companies2-3 years of experience and knowledge of working in the video game development and publishing industry

COMPENSATION

    • $170,000 - $190,000 Dependent on Experience
BENEFITS:

At Xsolla, we know it isn’t just about the paycheck. That’s why our Benefits Program is designed to meet and enhance our team’s physical, mental, and emotional well being. Our Benefits Program includes 100% company-paid medical, dental, and vision plans for full-time employees AND their families! Additionally, disability and life insurance are company-paid. Chiropractic coverage and flexible spending accounts are there if you need them. And our 401(k) retirement plan includes a company match to help you plan for the future.

Burnout is bad for people and bad for business, which is why we offer unlimited Flexible Time Off and 14 paid holidays every year.
We are all about personal and professional growth! Every Xsolla employee has a customized career roadmap, curated by the employee alongside their manager, that helps align company goals with individualized personal goals.

To foster your growth at Xsolla, we have opportunities for in-house training, independent study, conference attendance, and higher education.

ABOUT XSOLLA:

Xsolla is a global video game commerce company with a robust and powerful set of tools and services designed specifically for the video game industry. Since its founding in 2005, Xsolla has helped thousands of game developers and publishers of all sizes fund, market, launch and monetize their games globally and across multiple platforms. As an innovative leader in game commerce, Xsolla’s mission is to solve the inherent complexities of global distribution, marketing, and monetization to help our partners reach more geographies, generate more revenue and create relationships with gamers worldwide. Headquartered and incorporated in Los Angeles, California, with offices in Berlin, Seoul, Beijing, Kuala Lumpur, and cities around the world, Xsolla supports major gaming titles like Valve, Twitch, Roblox, Ubisoft, Epic Games, KRAFTON, Nexters, NetEase, Playstudios, Playrix, miHoYo, Pearl Abyss, NCSoft, and more. 

For additional information and to learn more, please visit:  xsolla.com

Xsolla is an equal opportunity employer and does not discriminate based on the following: race, color, ancestry, national origin, religion, creed, age, disability, mental and physical, sex, gender (including pregnancy, childbirth, breastfeeding or related medical conditions), sexual orientation, gender identity, gender expression, medical condition, genetic information, marital status, military and veteran status, and any other terms deemed by the State of California.

The physical demands for this position are sits, stands, bends, lifts, and moves intermittently during working hours. These physical requirements may be accomplished with or without reasonable accommodations.

The duties of this position may change from time to time so the individual and organization can achieve their results. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive.

Xsolla takes your privacy very seriously, and will not sell or externally distribute any data received during the hiring process. For more information related to GDPR or CCPA please reach out to careers@xsolla.com.

Longevity Opportunity Vision Enjoy the game!