Head of Marketing & Communications

Zurich
Marketing & Sales /
Full-time /
Hybrid

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Head of Marketing & Communications

  • Can you describe a time when you led and developed a global marketing team? How big was the team and how did you foster a culture of collaboration and growth?
  • What is an example of a successful marketing strategy you developed and implemented? How did it align with the company’s growth objectives? What was the impact?
  • How do you approach marketing complex technical products, especially in high-tech industries? Share an example from your experience.
  • Have you worked with SEO, SEA, and Google Analytics? Can you give an example of how you optimized a campaign using these tools?
  • What methods do you use to ensure alignment between marketing and sales teams?
  • How do you ensure that marketing strategies align with a company’s values, vision, and long-term goals?