Marketing Executive, France
France, Paris /
ZURU Toys – Brand Marketing /
Do you have a love for toys, a desire to bring creative ideas to life and a sharp eye for evaluating what’s effective?
Then join ZURU! ZURU is one of the fastest growing Toy Manufactures in the world. Our Global Marketing team is known for bringing some of the most viral, and popular toys to the US. Our #MiniBrands has close to 3.3 BILLION views on Tiktok and 1 MIL followers. The growth we are experiencing provides great career opportunities.
As the Marketing Executive, you will take ownership & execution of our local commercial strategies from budgeting, planning, media execution, bespoke retail activations, retail marketing engagement and all localisation needs for France.
ABOUT THE ROLE
- Strategic ownership of our investment by brand to drive market growth.
- Owner of Local market media budgets.
- Media planning across all brands & brief in specialist teams for assets and paid media.
- Weekly POS tracking and how it relates to media performance & actioning optimisation.
- Daily interaction with Country Managers and Sales leads around plans and activations.
- Trade Marketing activations across catalogues and instore branding and activations.
- Build and manage retail marketing relationships.
- Localise all Global media activations in sell-in presentation and overlay with bespoke retail plans and present.
- Management of local agencies/partners.
- Local Asset Management: Brief in all local video edits, Manage translation for all assets with copy across video, social & Instore etc., Brief in additional assets and content asks from retail, Brief in all additional paid content.
- 5+ years’ experience in a global or local brand marketing role.
- Must demonstrate leadership ability and be able to influence and motivate cross-functional teams and hold stakeholders accountable.
- Excellent communication skills in French and English
- Ability to multi-task and be able to set priorities, stay focused, and set clear milestones.
- A go-getter with energy and determination to continuously improve and push boundaries.
- Superior verbal and written communication skills as well as strong presentation skills.
- Excellent Microsoft Office skills and advanced proficiency in PowerPoint.
ZURU is one of the fastest-growing toy companies in the world! With 25 toy brands across a number of portfolios and growing ZURU is a proudly kiwi owned company playing on the global stage. So if you’ve read this far hopefully you’re excited and you’ve already looked up our Website, Facebook, Instagram and Twitter accounts.